Marketing
Marketing is not just about advertising and promoting your product. It is about ensuring that your products satisfy and exceed the expectations of your consumers
Our process
Our 5 step approach to developing marketing campaigns ensures that we do not lose sight of the desires of your customers
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This is the information gathering stage. We have a meeting with you to understand the ins and outs of your business, mainly:
Who are your customers?
What are their needs?
How does your product meet their needs?
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Armed with information about your business and your customers, we can now come up with a strategy for our marketing campaign
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Once we have identified our marketing strategy, we decide on the best way to execute it for maximum results
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Here, we measure the success of your marketing campaign over time vs pre-agreed performance indicators
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Based on campaign performance reports, we come up with ways to improve campaign performance over time